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THFC responds to call to help fans with Champions League Final prices

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The Club has replied to our call to subsidise ticket prices for the Champions League final. They said: “As you are aware UEFA set both the allocation and the prices. We acknowledge that these prices, along with the inflated flight and hotel prices, represent significant costs for fans. 

“We have and we would urge you to do so too, raised both ticket prices and the limited allocation with UEFA in the hope that future competitions can be priced more reasonably and made more widely accessible. 
 
“For the game in hand however we do not feel it is appropriate for us to subsidise ticket prices, not least because it would remove any incentive for competition organisers to price sensibly in the future. 
 
“Both yourselves and Spirit of Shankly have ensured that the issues of allocation and pricing have been aired and the hope must be that future competitions acknowledge fan sentiments.”
 
While we don’t agree that the clubs using income made from their runs in the competition to subsidise tickets would remove the incentive to reduce prices in future, we are happy THFC has acknowledged the significant costs to our fans, and that it is pressing the issues of pricing and allocation with UEFA. When Clubs and fans work together, we can secure change.
 
We also asked the Club to move the renewal deadline for Season Tickets back to after the month end, and payday, to ease the financial burden on fans, and they have agreed to do this.
 
We will continue to work with other supporter organisations and Football Supporters Europe in our aim to secure a price cap on away tickets across all European competitions and more tickets at more accessible prices for showpiece finals.
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THST Board
​13 May 2019

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